Does the Nature of Their Products/Services Affect How Customers Choose and Make...

political machine renting companies, airlines, and universities can be said to be in the service industries. Does the nature of their products/services affect how customers call for and make a obtain decision? If so, contrast the differences and how these providers should do to convince (i.e. addressing the possible risks faced by) the customers. These three companies provide divergent product/service values for customers to choose and make leveraging decisions and evaluate. Who or What is the Direct Recipient of the Service Nature of the Service symbolizePeoplePossessions Tangible ActionsPeople-Processing (Airlines)Possession-processing ( political machine renting) Intangible ActionsMental Stimulus Processing (Universities) info Processing (Universities) As such, there will be different factors/risks influencing purchase decisions on these service industries. In general, customers would raise their concerns and risks on:- Car renting companies (Experience Attributes)Airlines (Experience Attributes)Universities (Credence Attributes) -Renting rates/deals -Reputation -Rates concerns (e.g.

mileage, GST, insurance, maintenance) -Renting procedures -Car varieties and performance -Safety conditions of car -On-call breakdown service(including response time) -Insurance -Early reservation -Delivery (i.e. collar and return point convenience) -Age restrictions -Value-added services(e.g. Chauffer, GPS, fuelling, child seats, entertainment kits, cleanliness, feed coupons, memberships, travelling arrangements) -Payment flexibility/ procedures(e.g. Visa, Mastercard, Amex, iBanking)-Airfare rates/deals -Comfort -Additional surcharges concerns - wait time (e.g. check-in, and delays) -Reputation and branding -Customer service(e.g. friendliness & enthusiasm, boarding and alighting assistance) -certificate screenings; terrorist threats; flight safety -Disabled friendliness -Insurance -Quality of meal served -Value-added services(e.g.... If you want to cross a full essay, order it on our website: Ordercustompaper.com

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