Tuesday, September 24, 2013

Enterprise Development Project on Royal B & B

Chapter One: Environment Analysis 1.1         Environmental Analysis methodological analysis The analysis was conducted via two primary and unessential explore. 1.1.1 Primary research Primary research simply essence collecting commenceings, entropy and information on the topic chosen by the informant through ways such as making a survey, questionnaire, observations, interviews, etc. For this research, the proponents choose questionnaire to gather primary data. The proponents were acquire masses to fill up the questionnaire in the island of Penang especially virtually the Geor perplexown stadium such as Chulia Street, Penang Street, Batu Feringhi and Pulau Tikus. The questionnaires were distributed to 60 respondents. The sample groups were backpackers and frugality travelers. The proponents overly did the individualal observation on market characteristics, touristry trend, operational procedures and send potential. 1.1.2 Secondary research Secondary research means fabrication and collecting data that has already existed and been researched by others from places such as newspaper, internet, journals, reference books, magazines, television and so on, generally the mass media. For this research, the proponents expend the Internet, magazines, newspapers and reference books as a base of sourcing discover materials of subsidiary research. 1.2 Environmental Analysis Results 1.2.1 Analysis of survey questionnaire 1. Is this your first cave to Penang? extract: Yes or No (No.
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of times visited) Analysis: to baffle come on the role level of potential tourists who wil l pass on to Penang. 2. How many nights ar! e you going to stay in Penang? Option: 1, 2, 3, 4, 5 or >5 Analysis: to understand out the number of nights they are going to stay in Penang. 3. How do you usually travel? Option: Alone or in a group (Number of people in the group) Analysis: to find out their travel behavior so that to prepare the facilities that for a person or a group of people including families. 4. How... If you deprivation to get a full essay, order it on our website: OrderCustomPaper.com

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